Editorial Policy

Last reviewed: October 30, 2026

Our purpose

We publish articles that help readers solve real tasks in SEO, content, social media, and digital marketing. A page should answer its title clearly and include steps or examples readers can apply. We avoid padding, keyword stuffing, and repeated paragraphs that add no value.

Sources and fact checks

We prefer primary sources, official product documentation, public datasets, and credible expert guidance. Statistics need context, dates, and a source. Quotes must be accurate and attributed. When a claim is uncertain or market-specific, we say so rather than present it as universal fact. Our team checks major details before publication when feasible.

Originality and conflicts

Our articles should add original explanations, examples, comparisons, or practical context. We avoid copying third-party articles. We disclose material sponsorship or affiliate relationships where they exist and do not promise rankings or ad approval in exchange for payment. Promotional claims should not override fair analysis.

Images and accessibility

We use original, licensed, or otherwise authorized visuals. Images should help explain the subject and carry useful alt text where appropriate. Headings, links, and paragraph structure should help users read across devices and with assistive tools.

Updates and feedback

We review guidance when major policies or features change. Material errors may be corrected with an update note; small spelling or layout changes may not need one. Readers can report concerns to support@zelisi.com. See our Corrections and Updates Policy for the full process.